Fetish Fashion & Kinkwear - Crafted for Fantasy

As Seen on Shark Tank

Bold, unapologetic, and sensual - Subculture turned heads on Shark Tank India with its handcrafted kinkwear and fetish fashion. Explore the brand redefining desire with premium craftsmanship and fearless self-expression.

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Pleasure, Perfectly Tailored
Pleasure, Perfectly Tailored
Pleasure, Perfectly Tailored
Pleasure, Perfectly Tailored
Pleasure, Perfectly Tailored
Pleasure, Perfectly Tailored
Pleasure, Perfectly Tailored
Fashion That Flirts Back
Fashion That Flirts Back
Fashion That Flirts Back
Fashion That Flirts Back
Fashion That Flirts Back
Fashion That Flirts Back
Fashion That Flirts Back

Featured Products

Minotaur Choker Minotaur Choker
Minotaur Choker - Silver
Regular price Rs. 3,000.00
Latex Mask Latex Mask
Latex Mask
Regular price Rs. 7,000.00
Touch of Death Mini Bag Touch of Death Mini Bag
Touch of Death Mini Bag
Regular price Rs. 20,000.00
Minotaur Necklace Minotaur Necklace
Minotaur Necklace - Dye Gold
Regular price Rs. 3,000.00
Apollo's Armour Apollo's Armour
Apollo's Armour - Reflective Aluminium
Regular price Rs. 22,000.00
Hand Cuff Charm Hand Cuff Charm
Hand Cuff Charm
Regular price Rs. 4,000.00
Ecstasy Thong Ecstasy Thong
Ecstasy Thong - Silver
Regular price Rs. 12,000.00
Condom Wallet Condom Wallet
Condom Wallet
Regular price Rs. 4,500.00
Subculture Leather Bralette
Regular price Rs. 5,999.00
Three layer Paddle Whip
Regular price Rs. 3,200.00
Alice Leather Corset
Sale price Rs. 6,999.00
Regular price Rs. 9,999.00
Love Corset
Regular price Rs. 14,000.00
Men's Latex Catsuit
Sale price Rs. 21,000.00
Regular price Rs. 29,000.00
Ribcage Harness
Regular price Rs. 6,499.00
Submissive Collar and Leash
Sale price Rs. 2,999.00
Regular price Rs. 3,999.00

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FOUNDER & DESIGNER

Hello, I am Randhir Pratap Singh. I am a fashion & visual designer and I am the founder of India’s first fashion, fetish and utility brand, Subculture.

The company took form in 2020 while the rest of the world went into a Covid-19-imposed hibernation. The brand was officially launched in 2021 filling the void in the Indian market along with my personal passion for leather kink and fashion.

Come join the Subculture Army and embark the journey alongside.

Artisans Of Subculture

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Subculture in press

The rise of India’s first kink fashion brand

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Testimonial
Is there a market for fetish wear in India?

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Testimonial
A New Masculinity: The Evolving Codes Of Menswear

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Testimonial
Inside the Rise of Fetish Fashion in India

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Testimonial
Bringing Leather Kink & Fetish Fashion To India

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Testimonial
Subculture: A Brand That Defies Norms With Leather Fetish and Fashion

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Testimonial

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